We’re adding to our 3 existing Latin American hubs by opening our 9th Lambie-Nairn office in São Paulo, Brazil on Monday 22nd April. The new office will further support the brand guardianship and other branding projects that we do for Vivo and Telefónica in Brazil. Christian Schroeder, CEO, explains: “Developing long-term partnerships with global companies requires an intimate understanding…
Read more19/04/13
It may be controversial, but I don’t think that the explosion of digital has radically altered branding. Brands have had to evolve with and react to their environment, but really successful brands have always been engaging and true to their products and services. Brands are people talking to people, whatever the channel, and that is…
Read more09/04/13
Travel Channel International airs in 21 languages across 130 countries. Following its acquisition by Scripps Network, Travel Channel wanted to align itself with its US parent brand but still remain relevant to its wider, international audience. We were invited to consult on the channel rebrand. The new brand launches today in all non-US territories and…
Read more25/03/13
It’s the beginning of the Indian Premier League season and we’re very excited to announce the launch of “One Team. One Pledge.” the 2013 campaign that we created for last year’s winners, The Kolkata Knight Riders. Venky Mysore, MD and CEO of KKR said, “We are excited about the upcoming season and I believe that…
Read more21/03/13
We’ve enjoyed a collaborative working relationship with Hotels.com since 2006 and are delighted that the return to a global brand strategy and identity has been so well received. Nigel Pocklington, Hotels.com Chief Marketing Officer, sat down with Marketing Week’s Jonathan Bacon to explain the importance of brand consistency for global brands in this week’s Marketing…
Read more21/03/13
We’re delighted to announce that after 2 rigorous rounds of judging our Telefónica Employee Engagement Project – Creating one Telefónica Family – has won a Bronze 2013 Design Effectiveness Award. The DBA Design Effectiveness Awards recognise the return on investment that a coherent, well-thought-out and professionally executed design strategy can achieve. This is our 4th…
Read more08/02/13
Christian Schroeder, our very own CEO, has co-written an article on the value of creativity in business with fellow CEO Simon Bolton of The Brand Union. The article can be found in Admap’s December issue. This isn’t the first time that Christian and Simon have worked together – their agencies previously collaborated on the much-lauded “Play,…
Read more05/12/12
Many happy returns to the television channel that set out, 30 years ago, to shake things up. It’s the channel that brought us Smack the Pony, Big Brother and Shameless. So, happy birthday from the agency that brought you that iconic puzzle logo!
Read more02/11/12
We are delighted to announce that our work on ITV’s Text Santa has been awarded the prestigious special award for Best Creation at the Eyes & Ears Awards 2012. Last night saw the 14th International Eyes & Ears Awards, held to honour creation, innovation and effectiveness in the fields of design and branding, come to Munich….
Read more26/10/12
Following last year’s branding of Text Santa by Lambie-Nairn, which was brought to life by Aardman, Santa’s little helpers look set to become an annual fixture on our TV screens! Kym Marsh officially launched ITV’s Text Santa appeal in Liverpool over the weekend. The actress was encouraging others to take part in the Santa Dash,…
Read more23/10/12