Lambie-Nairn

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Latch

The key to your digital identity

In December 2013 Telefónica introduced Latch, a new service from Eleven Paths. Latch is a mobile application that protects users’ digital identities by allowing them to turn their digital services on or off whenever they like. Latch does not replace passwords, but acts to complement and strengthen any authentication system.

In designing Latch, we created a brand that inherits some of the stylistic motifs of its parent, Eleven Paths. We created an icon that can be used across multiple operating systems (including iOS, android and windows phones). We also developed a detailed corporate identity manual and integrated the new colour palette into the mobile application.

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